The Circle of Trust for Digital Marketers
By Bill Strawderman
Executive Director B2B Digital Marketing and Social Media AT&T
Spend your breakfast time getting the latest insights from an inspiring expert on digital marketing. Bill Strawderman’s blog, http://marketingbard.com/circle-of-trust/, has won the attention of B2B marketers nationwide. His approach to digital marketing is built around The Circle of Trust, a way to advance great, substantive ideas in the marketplace through readily available digital channels.
He’ll show you how this model can help you cultivate and maintain the interest of customers and prospects in your offerings. You’ll also get the benefit of his latest updates to the model. Among his topics:
- Building a strong foundation of content
- Why people are increasingly critical to igniting ideas
- Choosing the right influence platforms
- Evolving your digital practice through insight
We start with a breakfast networking session where you’ll meet other B2B practitioners eager to hone their understanding of what works best in our online world.
Don’t miss this rare opportunity to hear a top expert demystify digital marketing. Space is limited. Sign up today.
About our speaker
Bill Strawderman has spent the majority of his B2B marketing career following his passion for creating ideas that matter, and making them more approachable. Since 2008, Bill has been evolving AT&T’s idea platforms to become more accessible, relevant and trustworthy. He’s especially juiced by the opportunity social media presents to constructively disrupt the relationship between customers and brands.
DATE: December 14
TIME: 8:00 – 10:00 am
AT&T Briefing Center
1 AT&T Way
$25 (current BMA-NJ member)
Registration is required; walk-ins won’t be accepted
Includes continental breakfast.
Registration closes December 13 at 5 pm.